Enhnaced Brand Content
Engaging Brand Storytelling
Visually Rich Content
Detailed Product Descriptions
Copy-Writing
Photo Retouching
SEO Optimization
Seller University
Supercharge Your Amazon Listings with Expert EBC Crafting
UpThrive excels in crafting appealing A+ content that enhances your Amazon listings.Our professionals create visually appealing content that includes high-quality images, educational videos, and extensive descriptions to grab your audience’s interest and drive conversions. Our top-tier EBC solutions can help you boost your brand’s visibility and revenue.
Our team is here to solve you r Amazon EBC challenges and help you succeed.
Captivating Brand Narratives
At UpThrivewe excelat creating unique and compelling stories that connect with your target audience and advocate brand loyalty.
Visual Excellence:
We thrive at incorporating high-quality images, videos, and infographics into your product listings, ensuring that they are presented in the best possible light.
Thorough Product Insights
Our team provides comprehensive and visually appealing product information, highlighting the features and benefits that set your products apart from the competition, empowering shoppers to make informed purchasing decisions.
Comparison Charts
With our expertise, we create comparison charts that effectively illustrate your product’s advantages over competitors, offering valuable insights that help sway customers in your favor.
Custom Templates and Design
At UpThrive, we create tailored EBC templates to match your brand’s style, ensuring aeye capturing look across all listings. Our expert team guarantees that each template reflects your unique identity.
Discover the benefits awaiting your brand through our services
Improved Brand Perception
- Build trust and credibility with professional-quality EBC.
- Enhance the overall perception of your brand with high-quality visuals and detailed information.
Higher Engagement
- Keep customers engaged with visually appealing and informative content.
- Encourage customers to spend more time on your product pages.
Reduced Return Rates
- Set accurate customer expectations with clear and detailed product information.
- Help reduce the likelihood of returns by providing comprehensive product details.
Customer Reviews Integration
- Seamlessly integrate positive reviews.
- Showcase real experiences.
- Provide social proof for increased confidence
UpThrive: Your Gateway to Business Growth
Let us be your guide to maximizing your brand’s potential through Enhanced Brand Content (EBC)
optimization. Experience exponential growth and success with our tailored solutions.
Frequently Asked Questions
1. Do I need to be a registered brand owner to use EBC?
Yes, to access EBC features, you must be a registered brand owner enrolled in Amazon’s Brand Registry program
2. How long does it take to develop content for EBC?
The development period for EBC content varies depending on the project’s complexity, the number of products involved, and the agency’s workload. EBC creation might take anywhere from a few days to a few weeks to finish.
3. Are there any specific guidelines or requirements for creating EBC content?
Yes, Amazon has specific guidelines and requirements for creating EBC content. These include guidelines for image and video quality, content restrictions, and compliance with Amazon’s policies. It’s important to review these guidelines before creating EBC content.
4. Will EBC content replace the existing product description on Amazon?
Yes, EBC content replaces the standard product description section on Amazon. It allows you to provide more visually appealing and informative content to customers.
LATEST BLOG
Efficient FBA Fee Calculation forIncreased Profit Margins
50% Increase in Profit Margins with Accurate FBA Fee Calculation
The packaging dimensions of your product play a crucial role in determining your profit margins. By calculating FBA fees skillfully, you can maximize your profit margins. This is how your profit margins will increase:
● Low Storage cost
● Less Shipping fees
● Controlled FBA fees
● Inexpensive Material
● Better Pricing Strategies
In this article, we will guide you through the process of calculating FBA fees for your next product, helping you to:
● Learn how to measure and calculate packaging dimensions accurately
● Determine the optimal packaging size for maximum profit
● Calculate FBA fees with confidence
By the end of this article, you will be equipped with the knowledge to calculate FBA fees efficiently, leading to a potential increase of 50% in your profit margins. Let’s get started!
What Impacts Your FBA Charges?
● Length
● Width
● Height
● Weigh
Length
First, we will understand what length is and how it will impact FBA fees. It is a fundamental physical property that describes the extent or size of something in a linear direction.
Width
It is the distance between two opposite sides or edges of a two-dimensional shape or object.
Height
Height measures the distance from the base or bottom of something to its top or highest point. It is a fundamental physical quantity that describes the vertical dimension or extent of objects, people, or structures.
Length, Width, and height are all measured in
●Meters (m)
● Centimeters (cm)
● Millimeters (mm)
● Kilometers (km)
● Inches (in)
● Feet (ft)
Weight
Weight is the force exerted on an object by gravity, measured in mass units (e.g., kg, lb).
Dimensional Weight and Actual Weight
Understanding these terms is essential to accurately interpret the FBA Fee Chart. Amazon calculates its fees based on either the actual weight or dimensional weight (also known as volumetric weight) of a package. Dimensional weight is calculated based on the package’s size, rather than its actual weight. If the actual weight is greater than the dimensional weight, Amazon will charge based on the actual weight. Conversely, if the dimensional weight is greater, Amazon will charge based on the dimensional weight. The formula of dimensional weight:
Dimensional Weight= (Length*Width*Height) /5000
Suppose, your product package has these dimensions (20cm*15cm*3cm) and the weight is 230g, its dimensional weight will be 180g. So, Amazon will charge on the base of actual weight.
Amazon has two types of fulfillment plans
● Low-Price FBA Rates
● Standard Fulfillment by Amazon
1.Low-Price FBA Fee Chart
Amazon facilitates sellers who want to sell small, lightweight, fast-moving, and low-priced products in this fulfillment module. If the product selling price is £10 (UK), €11 (DE), €12 (NL, FR, IT, ES), 140 SEK (SE), 55 PLN (PL) or less (including VAT).
In this chart, each row interprets the size tier, product dimensions, weight, and price as the FBA fee for the respective country.
We will try to understand the size and weight section. Below each size tier, dimensions are given in this order (length, width, and height), after that weight is given.
For the small envelope, your product package dimensions should be less than or equal to 20cm in length, 15cm in width,1cm in height, and 80g in weight. Your FBA fee will be 1.34 £ in the UK market.
And if your product package dimensions are (30cm*20cm*2cm) and 120g weight. You will be charged 1.69£ for the UK and 2.73€ for France.
Here is the twist, you need to explore all the available size tiers and choose a profitable one. This is how we saved 0.17 £ for each unit of a product launched in the UK. Our product dimensions were (28cm*20cm*5cm) and 400g weight. Our product package was in an extra large envelope size tier and the FBA fee per unit is 2.59£. But we decreased our product package height by 1cm and the FBA fee being charged is 2.36£.
You can also increase your profit margins by adjusting your product dimensions for higher profit.
The most challenging part will be height, so you need to focus on the height section. This will be a game changer for your profit margins.
2.Standard Fulfillment by Amazon
This fulfillment module applies to all products priced above the following thresholds: £10 in the UK, €11 in Germany, €12 in France, Italy, Spain, and the Netherlands, SEK 140 in Sweden, and PLN 55 in Poland. This module follows the same structure as Amazon’s Low Price FBA chart, with standardized sections for easy reference.
Against each size tier, dimensions are given but if the weight varies, the FBA fee will also change.
The given size tier standard envelope with dimensions (≤ 33cm*23cm*2.5cm) and if the product package weight is 211g, the FBA fee will be 2.20 not 2.07 for the UK market. By decreasing weight by 1g, you can save 0.13£ per unit. This may seem very attractive, but suppose you are sending an inventory of 10,000 units to the Amazon warehouse, you will save 650£ of the FBA fee and more savings in shipping fees and packaging material.
Conclusion
In this article, we have summarized the FBA fee calculation for both Amazon fulfillment modules. As we can see by studying the FBA chart efficiently, optimize your costs and boost your profit margins. The most important factor while calculating your FBA fee will be either weight or height. Making small adjustments to these factors can give you a competitive edge and help you stay ahead in the market.
Things to Remember
❖ Dimensions are given in this order (length, width, and height).
❖ Dimensional weight formula (length*width*height/ 5000)
❖ Size tiers
❖ Difference between Low-Price FBA Chart and Standard Fulfillment Chart.